As Director of Brand Partnerships – Consumer Experience, Isis led the partnership strategy and execution for the NYCxDESIGN interactive showcase Wonderland: Surreal Nail Tales, an immersive exhibition experience presented during NYCxDESIGN, the city’s official nonprofit design festival that unites and amplifies New York’s diverse creative community.

In collaborated with NYCxDESIGN and cross-sector partners, a high-impact experiential initiative was developed to elevated brand engagement, drive cultural relevance, and position the Industry City showcase within the heart of NYC’s global design community.

Isis’ work spanned stakeholder alignment, co-creative strategy, and integrated promotional planning, ensuring the experience resonated with both design professionals and broader audiences.